Nike Valiant Labs

WHO

New and expecting mothers seeking holistic wellness support, with a focus on those looking for guided exercises, nutritional advice, and mental health resources during their pregnancy and postpartum journey.

WHAT

Comprehensive video content production including editing, motion graphics, and color correction for 100+ digital assets to support the app's various wellness features and user touchpoints.

HOW

Executed a cohesive visual strategy across multiple content types:

- Video editing and post-production for workout tutorials

- Motion graphics integration for app UI elements

- Color correction to maintain brand consistency

- Visual effects enhancement for engagement

- Asset optimization for mobile platform delivery

The final deliverables provided a polished, professional look that elevated the app's premium positioning while ensuring content remained accessible and engaging for the target audience.